:

THE BEST, BRIGHEST AND BOLDEST IN MARKETING RESEARCH

Get real-world solutions to take your marketing research and insights capabilities to a new level of excellence.

Search Group
Featured

Eye-tracking research helps Indianapolis museum steer guests in the right direction

Latest ArticlesView More ›

Marketing Research Industry News June 2024 Names of Note June 2024 Authentic allyship: Supporting the LGBTQ+ community beyond Pride Month 5 marketing research misconceptions Consumer trust: Will AI erode authenticity in marketing? Exploring ways to use generative AI for insights Work and play: Serial hobby dabbling and humility Tips for attracting diverse talent to customer insights

Consumer Research View More ›

Acting on insight: Incorporating customer perspectives into the research workflow
Product development: Leveraging qualitative research to meet customer expectations Beyond seniors: Decoding the diversity of China's mature consumer segment Niche marketing: How focusing on specific interests helps brands appeal to Gen Z

Artificial Intelligence / AI View More ›

Keeping up with AI: How artificial intelligence is used in content creation
Canvs AI: Unlock critical insights from unstructured feedback
The challenges and benefits of AI-powered customer service
A digital-first future: What tech and AI can do for content marketing

Qualitative Research View More ›

Neurodiversity and market research: Connecting with an estimated 70 million neurodivergent Americans
Protecting qualitative research from participant deception The future of empathy: How researchers can benefit from chatbots 4 marketing research trends that will shape 2024

Virtual Sessions View More ›

quantilope and Melitta Group Virtual Session: Fab-brew-lous Collaboration: Product Innovations from the Melitta Group
Key Lime Interactive and Infoblox Virtual Session: Scaling Up – Together: Strategies and Tactics for Scaling Your UX Research Program
EyeSee Virtual Session: TikTok Creative That Works: Insights from EyeSee, 3M/Scotch Brite and TikTok
Verizon Virtual Session: Accessibility in Research: It Takes a Village

Upcoming EventsView More ›

Jul 08 CX Retail Exchange 2024 IQPC - International Quality and Productivity Center
Jul 10 CDO Retail Exchange 2024 IQPC - International Quality and Productivity Center
Jul 15 NRF Nexus 2024 National Retail Foundation
Jul 16 The Research Club – The Quirk’s Event – New York Summer Mixer The Research Club
Jul 16 Customer Contact Week Asia 2024 Customer Management Practice
Jul 17 2024 Quirk's Event – New York Quirk's Media
Jul 24 Online Retailer Conference & Expo 2024 Relx
Jul 28 WAPOR Annual Conference 2024 World Association for Public Opinion Research (WAPOR)
Aug 01 London Summer Party and Panel Discussion The Research Club
Aug 07 CDAO Chicago 2024 Corinium Global Intelligence

Latest IssueView More Issues ›