What is the MRS Annual Conference?

The MRS Annual Conference 2025 will celebrate all that is excellent in our sector and address the transformative issues facing agencies and in-house teams.

MRS Annual Conference 2025 will look into the future. 

We’ll explore the new frontiers that suppliers and in-house teams will be operating within and show you how to secure your place in this future landscape. We’ll celebrate the sector’s strengths and achievements, showcasing its core skills and USPs. We’ll consider how today’s decisions will shape tomorrow’s opportunities.

Join MRS to celebrate how research is helping brands navigate complexity by transforming chaos into clarity, building meaningful connections with diverse communities and supporting wide-scale change.

MRS Annual Conference 2025 – SHAPING OUR FUTURE, will fuel the curiosity of researchers with powerful examples of how research and insights are enabling brands, businesses and governments to adapt and strengthen their relevance and value. Discover how innovative methodologies, creative approaches to insight discovery and the democratization of insight are future-proofing customer organizations.

With unmissable plenary keynotes, three streams of carefully curated content and 25+ brand contributors, you’re guaranteed to find the answers to your most pressing methodological and strategic questions.

Who should attend the MRS Annual Conference?

You should attend the MRS Annual Conference if you are a head, director, manager or executive in:

• Insights.
• Market research.
• Consumer insights.
• Customer research.
• UX research.
• Data analytics.
• Data science.
• CX research.
• Qualitative research.
• Quantitative research.

Why attend the MRS Annual Conference?

Our annual event is the industry meeting place for research and insight professionals. Benefit from collaborative learning, hear real world applications of new tech and methodologies and be inspired with innovative ideas and approaches.

Senior level insight executives: Gain ideas from world-class multi-methodology case studies, connect with client insight leaders and partners in networking sessions, hear client and stakeholder perspectives on key industry issues in panels and presentations, participate in strategic discussions addressing AI, digital transformation and workplace transformation.

Junior level insight executives: Speed date with industry mentors, study unfamiliar methodologies and learn new skills from real-world case studies, help shape the future of your industry in collaborative round table discussions, make new connections across the industry, join the after party!

Whether you’re new to the sector or an insights veteran we’ll facilitate easy networking to ensure everyone maximizes their time at the Annual Conference and gets the most value from their day.

Attend to:

• Navigate researchers’ future partnership with AI.
• Explore real world applications of generative AI in insight generation.
• Drive customer centricity with joined up insight and data strategies.
• Elevate the value of consumer insight across organizations.
• Transform insight functions digitally, culturally and strategically.
• Tackle data quality issues and quash fraud in insight generation.
• Reimagine your relationship with partners through better collaboration.
• Celebrate excellence in research!

When will the MRS Annual Conference be held?

The MRS Annual Conference will be held on March 11, 2025.

Where will the MRS Annual Conference be held?

The MRS Annual Conference will be held at the Hilton London Bankside London (2-8 Great Suffolk Street).

To learn more and to register, click here.