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Perceptions… and Realities®, Inc.

New York City, NY

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Key Categories
Packaged Goods

Company Description

Customized full-service consumer, business-to-business and public opinion research. Attitude, concept, packaging, positioning, advertising, claims and development/optimization research on products and services. Broad range of methodologies integrating the qualitative and quantitative perspectives. Get the right balance of judgment and data to make winning decisions.

Year Established:   1996

Number of Employees:   1

Industries, Markets and Audiences Served

Address
P.O.Box 723
Chappaqua, NY 10514
United States
Customer Contact(s):
Michael B. Bass, Ph.D., President
Phone
  • 914-426-0851
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Affiliations & Certifications
AMA (United States)