Company Description

Miner & Co Studio is an award-winning research and strategy agency that is considered an industry leader in bringing clients’ target audiences to life to deliver actionable insights. We provide robust audience and content findings for clients across a range of industries. We specialize in audience exploration, content development, pilot/episode testing, online dial testing, series maintenance, and IP extensions for T.V. and Media. We are honored to have worked with a host of today’s leading networks, studios, and streaming platforms.

We’re on a mission to understand shifts and trends in the cultural landscape and assess the implications for each client’s offerings and brand. Through qualitative and quantitative research, we delve into the needs, perceptions, desires, and expectations of our clients’ target audiences. We are recognized as engaging storytellers, skilled at presenting insights in an impactful and meaningful way for stakeholders, creatives, and marketers.

Our experience and expertise encompass a range of methodologies, including in-person and online focus groups, one-on-one interviews, ethnographies, and dial testing. Our customized approach to each project ensures meaningful insights that drive success and has made Miner & Co Studio a trusted resource for our clients’ research needs.