Mindfield – Tech Innovation and Audience Insights
Charleston, WV
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Company Description
Mindfield – Tech Integration and Audience Insights (Formerly McMillion Research). Boasting a rich tradition of almost 40 years in market research and data collection as McMillion Research, Mindfield is the high-end, single resource for all of your online and CATI needs. State-of-the-art online solutions that are robust and pleasing to both the client and the online users are daily deliverables for our team.
Coupled with MindField Online, the premier consumer panel, research is done right and in high-quality with our real-time electronic countermeasures to insure quality data (IQD™). Real-time reporting, dashboards and crosstabs that are presentation ready are always a few clicks away on all projects. We are the solution you’re looking for.
Year Established: 1980
Number of Employees: 24
Research Services and Specializations
- Advertising Effectiveness
- | Advertising Tracking
- | CX/UX-Customer/User Experience
- | Copy Testing
- | Customer Satisfaction Studies
- | Data Integration
- | Data Quality
- | Database Development/M.I.S.
- | Home-Use Tests
- | Hybrid Research (Qual/Quant)
- | Packaging Testing
- | Panels-Diary
- | Panels-Proprietary
- | Product Placement
- | Product Testing Research
- | Quantitative Research
- | Segmentation Studies
- | Shopper Insights
Charleston, WV 25301-2809
United States
- Customer Contact(s):
-
Jay Mace
- 304-343-9650
- 304-343-6522 (fax)