Insights in Marketing
Chicago, IL
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Company Description
Why we do what we do
Insights in Marketing is a market research consultancy that believes in the value of insights. We are passionate about research and want our clients to be passionate too. When we see the brands we’ve worked with come to life and succeed in the marketplace, we know that we have done the best work for our clients. Research is valuable, but it's also fun, and we care about our clients experience and outcomes.
The value we commit to delivering for our clients
Our commitment to provide best in class research experiences for our clients is key. Our goal is to make our clients look good always, and by doing that, we ensure their success and the success of their brand. Our clearly defined research process coupled with custom, innovative and proven research methodologies are delivered with a dynamic and engaging style that will make you love research again.
We are creative explorers
We are imaginative, inventive and driven to build brands with deeper meaning and value. People are our inspiration and we create experiences that enable brands to listen to consumers and discover the marketing insights they need to create meaningful connections.
Year Established: 1989
Number of Employees: 9
Research Services and Specializations
- | Advertising Research
- Advertising/Communication Consultation
- | Attitude/Usage Studies
- | Brand Equity
- | Brand Identity
- | Brand Positioning Studies
- | Communication Strategy Research
- | Competitor Customer Research
- | Concept Development
- | Concept Optimization
- | Concept Testing
- | Copy Development Research
- | Copy Testing
- | Data Analysis
- | Demographic Profiles
- | E-mail Surveys
- | Ethnographic Research
- | Exit Interviews
- | Exploratory Research
- | Factor Analysis
- | Field Management Services
- | Focus Group-Bulletin Board
- | Focus Group-Moderating
- | Graphics Research
- | Home-Use Tests
- | Hybrid Research (Qual/Quant)
- | In-Store Research
- | International Research
- | Market Opportunity Studies
- | Market Segmentation Studies
- | Market/Category Evaluations
- | Marketing Research-Full Service
- | Mobile Surveys
- | Omnibus Surveys-Consumers
- | On-site Interviewing
- | One-on-One (Depth) Interviews
- | Online Communities - MROC
- | Online Research Consultation
- | Online Survey Design/Analysis
- | Packaging Testing
- | Pricing Research
- | Product Development Research
- | Product Positioning Studies
- | Product Testing Research
- | Promotion Dev./Evaluation Studies
- | Qualitative Research
- | Qualitative-Online
- | Quantitative Research
- | Segmentation Studies
- | Shopper Insights
- | Strategic Marketing
- | Strategy Research
- | Survey Design
- | Tracking Research
- | Usability Testing
- | Web Site Analysis
Northbrook, IL 60062
United States
- Customer Contact(s):
-
Katie Wilson, Marketing Manager
- 847-853-0500
- 847-853-0505 (fax)