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Canadian Viewpoint Inc.

Toronto, ON, CA

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Key Categories
Mall Interviewing Quantitative Research Sensory Research Qualitative Research Panels-Proprietary

Company Description

Premier One-Stop shop fieldwork experts

For over 40 years, Canadian Viewpoint has been the trusted partner for global Fortune 500 companies, boutique firms, and academic researchers. We deliver top-quality data collection and fieldwork solutions across qualitative and quantitative methodologies.

Why Choose Us?

  • Unmatched Quality Assurance: Our rigorous quality assurance processes consistently exceed industry standards, ensuring that your business decisions are grounded in reliable and ethical data collection.
  • Diverse Methodologies: As experts in a broad range of methodologies, we tailor our approach to meet your unique needs, proactively communicating to ensure seamless data collection execution.
  • Innovative Solutions: Our in-house tech team drives innovation, creating custom solutions that bring your research visions to life. From complex survey designs to cutting-edge data collection techniques, if you can dream it, we can achieve it.
  • Comprehensive Services: We offer a proprietary English/French Canadian panel with over 300,000 active, double opt-in, validated participants. Our services include consumer and medical sampling, advanced programming (OmniUber, eye-tracking, heat maps, dashboards), and face-to-face research (intercepts, taste tests, exit interviews, IDIs, focus groups). We have permanent Canadian mall locations. We are experts in CATI, providing a 60-seat virtual in-house CATI phone center for global fieldwork. Additionally, our Canadian facility is licensed to conduct comprehensive cannabis sensory tests.
  • Client-Centric Approach: We pride ourselves on our Four Pillars, Flexibility, Proactive Communication, Quality and Value. Our skilled team and technical capabilities allow us to put forth creative custom solutions. We act as an extension of your business, offering tailored solutions that meet your unique needs. We engage deeply with your research requirements to ensure we deliver customized and optimal results.
  • Enhanced by Custom Amenities and Features: At Canadian Viewpoint, our facilities are designed to meet your research needs with exceptional amenities and features. Our locations offer large open interviewing spaces with private booths and well-equipped kitchens that can easily handle most CLT sensory tests and store products. We also have specialized rooms for sensory and shelf tests, as well as dedicated areas for food prep and product testing. Our staff follow all protocols and have their Food Handler Certification. We provide video recording and remote viewing capabilities. Additionally, our facilities are easily accessible by transit and offer onsite free parking. Our expertly trained staff manage studies of all sizes, ensuring a smooth and efficient research process.

    Fridges | Microwaves | Toaster ovens | Skillets | Toasters | Air conditioning | Audio recording | Whiteboard | Handicapped access | On-site parking | Projector | Reception/waiting room | Television/monitors | Video recording | Wi-Fi | Refrigeration | Freezers

As long-standing members of the Insights Association, accredited by the Canadian Research and Insights Council (CRIC), and corporate members of ESOMAR, you can trust that Canadian Viewpoint adheres to the highest ethical standards in the industry.

Maximize your sample feasibility, enhance representativeness, and reach even the most niche audiences by leveraging our expertise in fusing various methodologies within a single study. Our holistic approach makes us your one-stop shop for all your market research needs.

Year Established:   1979

Number of Employees:   70

Research Services and Specializations

Industries, Markets and Audiences Served

Address
3-9078 Leslie St.
Richmond Hill, ON L4B 3L8
Canada
Customer Contact(s):
Jason Zweig, Vice President
Phone
  • 905-770-1770
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Affiliations & Certifications
CRIC (Canada) | ESOMAR (International) | Insights Association (United States)