Company Description

Experience premier research and meeting environments

Welcome to Chicago, a city teeming with culture and diversity, home to nearly 9 million people. At Bold Insight, we're proud to be located in the heart of the ‘Loop,’ providing unparalleled access and convenience for your research and meeting needs.

Our Chicago facility, located next door to Willis Tower, boasts a newly expanded office with state-of-the-art research labs. Our space includes a spacious observation room with one-way glass and a large focus group room with flexible furniture. With incredible views and convenient public transportation options, getting here is a breeze for both participants and observers.

Research facilities

Collect high-quality data in custom-designed research labs

At Bold Insight, our labs offer endless possibilities for simulated environments. Whether you need a living room, kitchen, or emergency room setup, our facilities are designed to capture authentic data in realistic settings. Our downtown Chicago and suburban locations feature flexible spaces to accommodate a variety of natural-use environments, ensuring your research or meeting objectives are met with precision.

Amenities and services

Everything you need for successful sessions and meetings

When you reserve a test room, suite, or conference room at our facilities, you gain access to a collection of complimentary amenities designed to support your project or meeting:

• Unlimited copies and administrative support throughout your fieldwork or meetings
• Managed catering services that accommodate all dietary restrictions
• Access to breakout rooms and a break area with a refrigerator and sink
• Unlimited snacks to keep you and your team fueled
• Onsite, covered parking for easy access

Our dedicated Client Services Coordinators ensure a smooth experience for all participants by validating IDs, administering consent forms, distributing incentives, and collecting necessary information.

Test suites and conference rooms

Flexible configurations for diverse scenarios

Our test suites and conference rooms are designed with versatility in mind, allowing you to adapt spaces to suit your specific needs. Whether you're conducting product testing, market research, or strategic meetings, we provide accommodations for a broad range of activities. Our adaptable environments can transform to emulate various settings, such as hospital rooms or living rooms, perfect for different research contexts.

Ideal for focus groups, market research, and meetings

Create an engaging atmosphere for focus groups, interactive discussions, or strategic planning sessions. Our one-way mirror and strategically placed cameras allow stakeholders to observe sessions from adjoining observation rooms or remote locations, keeping everyone connected and informed.

Explore our facilities

Custom solutions to meet your goals

Both our downtown and suburban locations offer a variety of suite and conference room configurations to achieve your specific project or meeting goals. Our team collaborates with you to select the right facility and design the optimal setup.

At Bold Insight, we provide the space, support, and expertise you need to achieve exceptional outcomes in research and meetings. Choose us for your next project or meeting and experience unparalleled service and flexibility.