How to Ensure Quality Data: Tips from CDNetworks and Toluna
Editor's note: Toluna and CDNetworks held a webinar on ensuring quality data on November 20, 2019. Duration 55:57.
Data quality best practices are constantly evolving as they are based on market conditions and technology trends. Is your consumer insights data quality program keeping up with the latest in tech?
Join Toluna and the experts from leading cloud security company CDNetworks for a webinar to learn more about the recent landscape changes and how technology is advancing to prevent bot attacks, fraudulence and more. The webinar will cover the following topics:
- The rise of the bot: Recent trends and technology to prevent future issues.
- Steps for ensuring quality: Looking beyond respondent quality and into the overall reliability of your insights.
- Going beyond quality and maintaining consistency: Reviewing your research design through sampling and project fielding.
- DIY research: While we offer full-service options, we’ll also share tips on how you can conduct quality DIY research.
- Safeguarding data: How to ensure you’re GDPR compliant.
Presenter:
- Janice Caston, VP brand marketing operations, Toluna.