Top Marketing Research Articles Related to Political Polling

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Showing: Political Polling

Total: 35

Article The polling gap: When quantitative data misses the mark Tim Wragg | November 19, 2024
Article The challenges affecting political polling Doug Pruden, Terry Vavra | October 30, 2024
Article Democrats' messaging challenges: Two fundamental misunderstandings James Forr | July 9, 2024
Article Hit? Stand? Double? Master ‘likely effects’ to make the right call George Terhanian | November 1, 2021
Article Don’t sacrifice precision for speed and cost Doug Berdie | November 1, 2021
Article The election polls were wrong (again). Now what? Sheri L. Lambert, Brooke Reavey | March 1, 2021
Article Election polling and qualitative research Stephen Turner | December 21, 2020
Article Predicting the vote: Using implicit measurement to improve polling research Joan Sinopoli | November 30, 2020
Article Tips for recognizing bad research Roy Eduardo Kokoyachuk | August 5, 2019
Article Not everything called marketing research is really marketing research Jim Nelems | September 10, 2018
Article Survey says … Trump won? Lessons from 2016 election polls Joe Hopper | April 24, 2017
Article Election polls were wrong: 5 reasons why (and how it will impact marketing research) Rich Raquet | November 16, 2016
Article Society without reliable public opinion polling John Dick | November 10, 2016
Article Election polling: Phone usage plays a role during election season Mckay Bird | October 18, 2016
Article Polling as a strategic political weapon Paul Scipione | June 1, 2016