Using agile research to inform better decisions

Editor's note: Schlesinger Group's webinar from May 18, 2022 discussed agile research and methods to inform better business decisions. Duration 44:52.

Innovative teams use agile research and methodologies to inform better business decisions. To leverage agile research as an effective performance driver, you need a strong foundation in the steps to using such powerful tools. 

In this session, Ryan Crawford, Vice President of Client Service for Methodify at Schlesinger Group, presents his five-step formula to help you take your projects to the next level by successfully implementing agile research. 

Schlesinger Group's webinar May 2022 opening slide. The presentation was on discussing how innovative teams us agile research.

Key Takeaways:  

  • Assess the research needs of your organization 
  • Get leadership buy-in for iterative, research-driven development 
  • Choose the right technology to support your team 
  • Champion the culture shift necessary for your organization to become truly agile 
  • Review your process on an ongoing basis, so it always meets your expectations 

Presenter: 

  • Ryan Crawford, VP – Client Service, Methodify at Schlesinger Group

https://www.bigmarker.com/quirk-s-marketing-research-m/Agile-Research-Moving-from-Why-to-How-69b866aefa7600b3536061c4