Are You Effectively Leveraging Your Facebook Fans?
Editor's note: QuestBack host a webinar on April 25, 2012 on leveraging Facebook "fans." Duration 49:34.
Do you like what they are saying about your brand? You better! Because research shows that 90% of consumers trust peer recommendations. And in this age of social media, consumers aren’t afraid to share their experiences, their opinions and more – the good and the bad. So what can you do about it? The answer is simple really. Engage them, ask questions, request feedback – where they are and when they are sharing. On Facebook! (Listening and monitoring is no longer enough.)
Currently, there are more than 155 million Facebook users in the U.S. alone! And more than half of them log in to FB in any given day. That’s a lot of sharing going on.
Join Quirk's and QuestBack as we cover the ins and outs of engaging your Facebook fans and what that means to your bottom line! In this webinar we will:
- Show how to gain actionable insights and build stronger relationships through leading feedback and dialog solutions.
- Explore a real-world example – with Swiss International Airlines.
- Demo QuestBack’s Social Insight Connect platform – which seamlessly integrates panel into your social network.
- Demonstrate how this shows real social media ROI.
Presenter:
- Jim Whaley, vice president, QuestBack.