Reset or Return? Charting a Course for the Future of Entertainment
Editor's note: Prodege held a webinar on October 26, 2020, focusing on the entertainment industry as it settles into the new normal. Duration: 48:59.
The entertainment industry was forced to pivot in response to the COVID-19 pandemic. As we settle into a “new normal,” have consumer preferences and expectations evolved or will they return to old behaviors? With so much content available from the comfort of our own homes, can anything drive a return to movie theaters and live entertainment venues?
Bess Devenow, Director of Marketing at Prodege, and David Baltaxe, President and Chief Intelligence Officer at Unanimous AI, will provide a glimpse into the modern entertainment consumer using Swarm AI® technology. You’ll come away with an understanding of how content consumption and spending have shifted, along with viewer expectations and desires for entertainment going forward.
Presenters:
Bess Devenow, Director of Marketing, Prodege
David Baltaxe, President and Chief Intelligence Officer, Unanimous AI