Top Marketing Research Articles Related to the Arts and Culture Industry

View market research case study and technique articles related to the Arts and Culture Industry. Quirks.com is the leading resource for marketing research.

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Showing: Arts and Culture

Total: 18

Article Measuring impact: How to refresh and reimagine trackers using a proven framework Laura Bayzle | October 22, 2024
Article Niche marketing: How focusing on specific interests helps brands appeal to Gen Z Maxine Gurevich , Matt Higgins | February 6, 2024
Sponsored Article Trends in Consumer Behavior, Loyalty and Audience Research Quirk's Staff | December 6, 2023
Article 5 strategies for infusing art into qualitative research Katie Gillespie | October 30, 2023
Article Adding machine learning to the segmentation process Westley Ritz | September 1, 2023
Sponsored Article Simon/Myers: Spearheading a market research revolution with an intersectional lens Quirk's Staff | July 1, 2023
Article Work and play: Live theater and empathy Emily C. Koenig | May 16, 2022
Article Out of the work force: The continued impact of COVID-19 Quirk's Staff | July 26, 2021
Article The case for multicultural research: Understanding Black Americans Kai Fuentes | June 28, 2021
Article Using CATI to survey unauthorized Hispanic immigrants Erwin Chang | January 1, 2020
Article Article roundup: Communication, execs, culture and AI Martin Edic | October 28, 2019
Article CX lessons learned from the Apollo moon missions Len Ferman | July 19, 2019
Article Dedication to diversity propels success at Netflix Mario X. Carrasco | December 18, 2018
Article How an art museum used the business concept of “jobs to be done” to segment and expand its audience Mindy Cultra, Ron Halverson | August 1, 2017
Article The A-B-4Cs of winning advertising James Forr | December 1, 2014