Reward Strategy Best Practices to Optimize Response Rates
Editor's note: Hawk Incentives and Rybbon teamed up for a webinar on reward strategy best practices to get better response rates on June 6, 2018. Duration 58:12.
Watch this Webinar to learn how the right reward strategy can enhance your market research results. Whether you’re conducting online panels, focus groups, one-on-one interviews or in-field intercepts, you need incentives that align with participants’ expectations.
Key takeaways:
- How to speed up payments so your participants receive their rewards quickly—even in mere minutes.
- When to offer reward choice to make sure that all of your participants are satisfied.
- Why it’s important to send out brandable and customizable rewards.
Plus, if you’re still mailing out checks or handing out cash, you’ll learn about easier, more cost effective and safer alternatives that still drive participation.
Presenters:
- Theresa McEndree, vice president of marketing, Hawk Incentives.
- Jignesh Shah, co-founder and CEO, Rybbon.