The obstacles holding back Gen Z
Editor’s note: Cheyenne Hunt is the CEO of the Gen Z consultancy Prism Strategies and a big tech accountability advocate and board member with the Women of Global Change.
Gen Z, of which I am a part, has been dealt a rough hand regarding its entrance into the workforce. We’ve collectively experienced so many “unprecedented” events throughout our formative years that have caused many to lose their meaning and purpose in their professional and personal lives.
For executives seeking to understand, and aptly integrate, Gen Z into their teams, it's essential to recognize and address the unique challenges and needs of a generation that is greatly influencing the workforce. While there are a litany of issues undermining Gen Z career prospects, there are a few key sets of obstacles that must be overcome to bolster this generation’s advancement opportunities.
1. Economic inequality: Evaluating employment benefits
Gen Z enters the job market with significant financial burdens including high costs of living, especially in urban centers. To attract and retain these young talents, consider implementing comprehensive benefits packages to help alleviate these pressures. This could include competitive salaries, housing stipends or student loan repayment programs. By addressing economic barriers directly, your company can become a more attractive and viable option for Gen Z candidates who are often forced to make career decisions based heavily on financial factors.
2. An unstable job market
Gen Z values stability as much as flexibility. In response to the economic volatility they’ve witnessed, it's important to emphasize job security and long-term career prospects within your company. Develop clear career pathways and foster a culture that rewards dedication and innovation. Regularly communicate these pathways and growth opportunities to ensure young employees see a future within your organization.
3. Lack of internal opportunities for upward mobility
As outside hires for managerial rolls continue to increase in popularity, Gen Z struggles to find a purpose in work that does not present opportunities to be recognized by a promotion in status or salary in conjunction with increased skill and responsibility. In fact, many studies have found that young workers are more likely to achieve career advancement by jumping ship to a new employer every three years or less.
4. Innovations and new technologies challenging roles
Rapid technological advancements have led to job displacement and the need for continuous upskilling, which can be particularly challenging for Gen Z entering the workforce. Automation threatens traditional entry-level roles, requiring Gen Z to adapt and acquire new skills to remain competitive in a job market they may not have even found a place in yet. Consider, leveraging Gen Z’s tech-savviness by involving them in digital transformation initiatives within your company. Offer roles that challenge them and allow them to work with cutting-edge technologies.
5. Few mentorship and networking opportunities
Gen Z may lack access to mentors and professional networks that can provide guidance and opportunities for career advancement. Remote work creates fewer opportunities to make advantageous connections intentionally or even in passing. Traditional networking avenues may be inaccessible or less effective for Gen Z, who often rely on digital platforms for networking, which may not offer the same depth of connection.
6. The student debt crisis
Student debt is a pervasive concern for Gen Z and it is shaping their career paths and life choices. As an employer, offering programs like tuition reimbursement or scholarships for further education can set your company apart. Supporting flexible work arrangements that allow for further education and enabling employees to pursue degrees or certifications that enhance their career growth while gaining valuable work experience is crucial.
Setting Gen Z up for success
Addressing these issues requires systemic changes in education, employment policies and societal attitudes to ensure more equitable opportunities for Gen Z career advancement. Given that this generation is poised to become the largest sector of the workforce, it’s in everyone’s best interest to set Gen Z up for success as a matter of public policy, economic stewardship and plain old good business practices.