Below is a list of the available presentation materials from speakers. Please note that numerous speakers could not get permission from their legal departments to share their presentations.
| DAY | TIME | RM | PRESENTING COMPANY | SESSION TITLE |
| WED | 9:30 | 1 | Discuss.io, HP | How HP brings product teams closer to customers and the impact of gen AI agents |
| WED | 9:30 | 2 | Coca-Cola insights: Refreshing for tomorrow | |
| WED | 9:30 | 3 | Sekisui House | Building SHAWOOD: How insights shaped a new home brand for the U.S. market |
| WED | 9:30 | 4 | Vatoca, Session Curated by QRCA | When wrong is right: Showing experts the importance of consumer research |
| WED | 10:15 | 1 | Expedia Group, Fuel Cycle | Unlocking partner-centric innovation: How Expedia Voices transforms travel tech |
| WED | 10:15 | 2 | LIGHT Consulting, Olson Zaltman | Star wars: The battle to get dazzling insights to shine |
| WED | 10:15 | 3 | Amazon, Knit | How Amazon is leveraging researcher-driven AI for hybrid quant + qual research |
| WED | 10:15 | 4 | Socratic Technologies, Inc., Discover Financial Services | High stakes: Protecting and satisfying online gamblers with credit cards |
| WED | 11:00 | 1 | Reckitt, Protobrand | The big sports event ad: Maximizing creative opportunities with better insights |
| WED | 11:00 | 2 | Cambri | Are KPIs and benchmarks really doing a good job predicting product concept strength? Discover how CPG giants Like Coca-Cola, Nestlé and Carlsberg leverage AI to drive new product launch success. |
| WED | 11:00 | 3 | GetWhy, PeakSpan Capital | The $35 million investment thesis: AI-powered insights for a new era of empathy |
| WED | 11:00 | 4 | Beano Brain | Coolest brands for kids! Who makes the top 100 and what makes a brand truly cool for Gen Alpha? |
| WED | 11:45 | 1 | aytm | Scaling qualitative insights: Human vs. AI-driven conversations in the new era of insights |
| WED | 11:45 | 2 | King’s Hawaiian | Experiential research – How King’s Hawaiian evolved their innovation process to better understand actual vs. stated behavior |
| WED | 11:45 | 3 | LA Clippers, quantilope | The LA Clippers: Creating a new era of basketball arenas using advanced method insights |
| WED | 11:45 | 4 | Toluna, CloudResearch | Cultural blind spots: The hidden factor in fraud prevention |
| WED | 1:00 | 1 | Bovitz, E-Tabs | Unlocking the power of automation: How Bovitz is streamlining the market research process for maximum impact |
| WED | 1:00 | 2 | CanvsAI, Fabletics | How Fabletics activates unstructured feedback: Elevating member empathy and product innovation with AI |
| WED | 1:00 | 3 | Danone North America, DIG Insights, Lingo Abbott | GLP-1s and the cultural shifts you can’t afford to ignore |
| WED | 1:00 | 4 | Suzy, Snap, Inc. | Snapping into action: How Snap uses insights to drive customer stories |
| WED | 1:45 | 1 | Delineate, Azure Knowledge Corporation | The power of precision: Redefining data collection in a real-time world |
| WED | 1:45 | 2 | Rival Technologies and Reach3 Insights, Alive Publishing Group | How alive magazine uses insights to improve content, partnerships and revenue |
| WED | 1:45 | 3 | PepsiCo, Woxi | Leveling up on incrementality: How Woxi’s predictive analytics bring always-on incrementality to PepsiCo’s entire pipeline |
| WED | 1:45 | 4 | HighwirePR, Relative Insight | Half the time, double the insight: How we made words work harder with AI |
| WED | 2:30 | 1 | Pulsar Platform | Narrative intelligence: How narratives shape public opinion and the world – and how insights pros can understand them |
| WED | 2:30 | 2 | Quest Mindshare | Survey screening – A field test using AI and new tech for better results |
| WED | 2:30 | 3 | Solo Brands, Listen Labs | Everyone’s talking AI: Here’s how we really use it at Chubbies |
| WED | 2:30 | 4 | PBS, Fathom | The power of viewer stories: Driving innovation and impact at PBS with Fathom text analysis |
| WED | 3:30 | 1 | Tremendous | Fighting fraud in market research |
| WED | 3:30 | 2 | OvationMR, Market Research Institute International (MRII) | Repurposing trusted market research courseware to power an advanced AI agent to support your agency or insights department: A development partnership between MRII/UGA and OvationMR |
| WED | 3:30 | 3 | Snap, Inc., Breakthrough Research, Forsta | Understanding the impact of augmented reality through implicit associations |
| WED | 3:30 | 4 | Bacardi, One Strategy Studio | AI in action: How Bacardi used gen AI to map occasions, bring them to life and drive growth |
| WED | 4:15 | 1 | Market Logic Software | Driving organizational change with AI-powered insights |
| WED | 4:15 | 2 | Key Lime Interactive | Actionable insights: Turning research into real-world impact |
| WED | 4:15 | 3 | Google, Finch Brands | From 6 months to 4 weeks: How the Google Apps team and Finch Brands sped up and scaled concept testing to drive faster innovation cycles |
| WED | 4:15 | 4 | Sekisui House | Is insights devolving or evolving? Rethinking the pursuit of more, faster, cheaper |
| WED | 5:00 | 1 | Appinio | Cracking the code: Unlocking the drivers behind brand love |
| WED | 5:00 | 2 | MMR-Product Hub, inca | Nexxt Intelligence | From bots to bonds: Enhancing empathy in consumer research |
| WED | 5:00 | 3 | American Red Cross | Climate crisis and insights at the American Red Cross |
| WED | 5:00 | 4 | The Lagunitas Brewing Company | Crafting connections: Understanding today’s craft beer consumer |
| THUR | 9:30 | 1 | FOX Sports | Exploring social connection and sports fandom with Ben Valenta |
| THUR | 9:30 | 2 | Viking | Innovating for inclusivity and impact: Exploring hidden opportunities in research among those age 65+ |
| THUR | 9:30 | 3 | Intuit | The supplier sales pitch from the client POV: What you say vs. what we hear (and what we don’t) |
| THUR | 9:30 | 4 | King’s Hawaiian | Winning with data: Leveraging insights to build partnerships and drive sales |
| THUR | 10:15 | 1 | Clootrack Software Labs Inc., PointClickCare | Discover the unknown unknowns faster! |
| THUR | 10:15 | 2 | L’Oréal | Revolutionizing at-home hair color: The Colorsonic validation journey |
| THUR | 10:15 | 3 | Activision, Square Enix, Blizzard Entertainment | Panel: Research challenges in the video game industry |
| THUR | 10:15 | 4 | quantilope | Unlocking brand growth: Two years of learnings in better brand health tracking |
| THUR | 11:00 | 1 | Adolescent Content, Prodege, LLC | Reimagining the American dream: Gen Z’s reconstruction of success |
| THUR | 11:00 | 2 | Talk Shoppe | The creator economy opportunity: Where authenticity meets impact |
| THUR | 11:00 | 3 | GetWhy | The end of traditional research: The rise of agentic AI |
| THUR | 11:00 | 4 | Vital Findings | How AI can bring insights to life through storytelling |
| THUR | 11:45 | 1 | Building Leaders for Tomorrow | The art and science of storytelling |
| THUR | 11:45 | 2 | Rep Data | Data too good to be true? Fighting tech-enabled fraud with tech-forward solutions |
| THUR | 11:45 | 3 | Toluna | Beyond human respondents: How AI-powered synthetics will revolutionize market research |
| THUR | 11:45 | 4 | Brox.AI | Question-answering is so 2024: How AI flips market research on its head |
| THUR | 1:00 | 1 | Fandom | What does it mean to be a fan? |
| THUR | 1:00 | 2 | dtect | Better data quality and faster delivery: The 30-day playbook for efficiency without cutting corners |
| THUR | 1:00 | 3 | Dairy Max, DeriveOne | Are you satisfied? The evolution of customer satisfaction measurement |
| THUR | 1:00 | 4 | Outset, Intuit | How Intuit’s gen AI team leverages Outset’s AI moderator for scale and speed |
| THUR | 1:45 | 1 | Crunch.io | The promise and perils of AI in market research |
| THUR | 1:45 | 2 | Beats by Dre | How Beats by Dre uses Gen Z insights to stay relevant in culture |
| THUR | 1:45 | 3 | PepsiCo, Zappi | From the Super Bowl to every day: PepsiCo’s playbook for consumer-led advertising |
| THUR | 1:45 | 4 | Paramount | The Next Normal 2025 |
| THUR | 2:30 | 1 | Ipsos-Insight, LLC | Blending human intelligence and artificial intelligence to transform your customer journey and fuel brand growth |
| THUR | 2:30 | 2 | Gabb | The art of dual innovation: Creating safe-tech kids love and parents trust |
| THUR | 2:30 | 3 | Roku | Integrating survey programs with behavioral data |
| THUR | 2:30 | 4 | LinkedIn, University of Southern California | Future-proofing the next generation of researchers: Versatile skills and strategic adaptability |
| THUR | 3:15 | 1 | Westwood One | How radio and podcast ads can launch movie theatrical releases and drive streaming video subscriptions |
| THUR | 3:15 | 2 | Warner Bros. Discovery | Going short to go long: The symbiotic relationship between short-form and long-form content |
| THUR | 3:15 | 3 | TikTok | ‘TikTok-famous’ brands? How social influencers/creators impact sales |
| THUR | 3:15 | 4 | Keurig Dr Pepper, Canada Dry, Core Hydration | Turning insights into action: Keurig Dr Pepper’s formula for consumer-centric success |