Below is a list of the available presentation materials from speakers. Please note that numerous speakers could not get permission from their legal departments to share their presentations.
| DAY | TIME | RM | PRESENTING COMPANY | SESSION TITLE |
| WED | 9:00 | 1 | Beano Brain | Coolest Brands 2023! We’ve spent the last year answering this question: What makes a brand truly cool for kids? |
| WED | 9:00 | 2 | Sentient Decision Science | Evaluating the performance and future of Emotion AI |
| WED | 9:00 | 3 | Wonderlust Collective | Survey says! How to make reporting more experiential (Game show, anyone?) |
| WED | 9:00 | 4 | Mary Kay | Uncovering hidden links: Using sensory data to predict consumer behavior with mascara |
| WED | 9:45 | 1 | Knit, Mars | How Mars Innovation uses AI for quant/qual feedback at speed and scale |
| WED | 9:45 | 2 | aha insights technology | Lessons learned: The pros and cons of AI and qual |
| WED | 9:45 | 3 | Sekisui House | Seven major problems in insights today (and some solutions) |
| WED | 9:45 | 4 | M/A/R/C Research, On Career Sabbatical | From Doritos to Disney – and beyond: An interview with longtime corporate researcher Pamela Forbus |
| WED | 10:30 | 1 | GetWhy | This is how you deploy AI in qual consumer insights |
| WED | 10:30 | 2 | Suzy, pladis Global | Accelerating your brand with pladis Global |
| WED | 10:30 | 3 | Mike Vladimer | Nascent Startups: How to spend your first 100 days and $100 when you have an idea for a tech business (hint: leverage market research superpowers) |
| WED | 10:30 | 4 | Pepisico, Kimberly-Clark Corporation, Toluna | Human as North Star: Seeking human truth when innovation itself wants to throw you off course |
| WED | 11:15 | 1 | Duquesne Light Company | That's my story and I'm sticking to it: How storytelling in employee research can drive a customer-focused culture |
| WED | 11:15 | 2 | E-Tabs, Escalent | Automated reporting done right! |
| WED | 11:15 | 3 | Cambri | Using AI to drive stronger product performance: Learn how top CPG brands like Coca-Cola, Carlsberg and Nestle use AI to guide, predict and improve their innovation success |
| WED | 11:15 | 4 | dtect | The true cost of (poor) quality: How fraud and bad data impact the bottom line and send clients packing |
| WED | 12:00 | 1 | Nestlé Canada, Dig Insights | Innovating icons: A Nestlé case study |
| WED | 12:00 | 2 | Research Innovation and ROI, Inc. | Tapping the hidden job market for research career opportunities and elite talent |
| WED | 12:00 | 3 | MarketVision Research, VisioNova Consulting LLC | Demand landscape: The power of understanding consumer demand |
| WED | 12:00 | 4 | Fuel Cycle, Sonos, Inc. | From living spaces to workplaces: Sonos' community-led journey into commercial territory |
| WED | 1:30 | 1 | Sago, Microsoft, M/A/R/C Research, Fossil Group | 2024 trends in research: Fact or fiction? |
| WED | 1:30 | 2 | Relative Insight, Connelly Partners | Run programs, not projects to really make an impact |
| WED | 1:30 | 3 | Stravito, Rotary | Generative AI: Expectations vs. reality |
| WED | 1:30 | 4 | Ipsos | The 2024 election: What the will of the people says about the human condition and how brands can operationalize it |
| WED | 2:15 | 1 | ProQuo AI | From passive observation to active prediction: ProQuo demonstrates how AI has transformed market research into a brand manager's ultimate sidekick |
| WED | 2:15 | 2 | Sodexo, Finch Brands | Insights that ignite – Principles and practices for moving your insights audience to action |
| WED | 2:15 | 3 | SightX | Navigating tomorrow: How to effectively use generative AI for your insights operations |
| WED | 2:15 | 4 | Protobrand, Shell | Changing a Brand Position Using Behavioral Science |
| WED | 3:00 | 1 | FaderFocus | Wide-open listening – Stop focusing on gathering data and let the consumer lead the conversation |
| WED | 3:00 | 2 | Kimberly-Clark Corporation | Practical career advice for consumer insights professionals |
| WED | 3:00 | 3 | Behaviorally | From insights to impact: The power of AI and qualitative insights |
| WED | 3:00 | 4 | Key Lime Interactive | Equity and inclusivity in user experience research: A necessity, not a luxury |
| WED | 4:00 | 1 | Sysco Corporation, Inc. | Centralizing insights in a decentralized global enterprise: Winning with global CX measurement |
| WED | 4:00 | 2 | The Art and Science of Joy | Giving the gift of joy to consumers and research participants, as well as to yourself |
| WED | 4:00 | 3 | OvationMR | Urban cycling: Behaviors and perceptions across the mobility ecosystem |
| WED | 4:00 | 4 | John Deere, Reach3 Insights | A new era: How John Deere is harvesting deeper insights with conversational, mobile-first communities |
| WED | 4:45 | 1 | Mindstate Group | Behavioral insights made actionable: The four behavioral science insights needed to solve any brand growth challenge |
| WED | 4:45 | 2 | Curion, Simply Good Foods USA, Inc. | What does branding taste like? Simply Good Foods explored their own ‘brand taste’ to uncover the consumer psychology behind this common-yet-strange effect |
| WED | 4:45 | 3 | COMARKA Research | Inclusive research: Unveiling the truths of Latino consumers |
| WED | 4:45 | 4 | M/A/R/C Research, SAGO | Looking back and looking forward: Steve Schlesinger and Merrill Dubrow in conversation |
| THUR | 9:00 | 1 | 1Q, Conair | Consumer co-creation: How using real-time consumer feedback allowed Conair to launch a successful new product in five months |
| THUR | 9:00 | 2 | Serta Simmons Bedding, Ebco | Awakening a sleepy category: Leveraging emerging signals and need states to inspire consumers to engage with a burden category |
| THUR | 9:00 | 4 | Research Innovation and ROI, Inc., Dairy Max, MoneyGram International | Aligning with CXOs for insights that drive growth! |
| THUR | 9:45 | 1 | Church & Dwight | Cross-functional integration of category and shopper insights for next-level impact |
| THUR | 9:45 | 2 | Reeve & Associates | Everything has changed: Best practices for hiring and getting hired in the post-COVID era |
| THUR | 9:45 | 3 | Prodege, Waterpik | Unveiling shopper desires: Targeting survey research based on verified shopping behaviors for more relevant, consumer-centric insights |
| THUR | 9:45 | 4 | Sekisui House | Navigating the Great Respondent Revolt |
| THUR | 10:30 | 1 | quantilope, Organic Valley | Uncovering the thread between personal and brand values: Connecting beliefs with behaviors |
| THUR | 10:30 | 2 | Zeldis Research | Avoiding research limbo: How to keep your research from sitting on the shelf |
| THUR | 10:30 | 3 | Quest Mindshare | Creating a better B2B survey: Business professionals speak out |
| THUR | 10:30 | 4 | Toluna | The Roaring 20s, a New Era: Exploring the Ozempic impact, the influence of TikTok Shop and other 2024 trends |
| THUR | 11:15 | 1 | aytm, Vita Coco | Got coconut milk? Exploring plant-based food trends with Vita-Coco |
| THUR | 11:15 | 2 | The Olinger Group, Loomis | How Gen Z live well with QSR: Building brand loyalty with the digital dining generation |
| THUR | 11:15 | 3 | MoneyGram International | Establishing an international brand tracker and F1 sponsorship assessment |
| THUR | 11:15 | 4 | Radius | AI: The promise and threat for research |
| THUR | 12:00 | 1 | Visa | Building brand trust with consumers in an uncertain world |
| THUR | 12:00 | 2 | Canvs AI, Fossil Group | Real-World AI in Action: How Fossil Group is Unlocking Empathy at Scale with High-Trust AI |
| THUR | 12:00 | 3 | Mahogany Insights | Bridging the $300 billion divide: Mining the gaps with Black consumers |
| THUR | 12:00 | 4 | M/A/R/C Research, Dallas Mavericks | Thriving through the unexpected: Dallas Mavericks CEO Cynt Marshall on a career of listening and learning |
| THUR | 1:30 | 1 | Formula E | Helping the (insight) novice stakeholder make insight-led decisions |
| THUR | 1:30 | 2 | Rep Data | Survey fraud and the 2024 presidential election |
| THUR | 1:30 | 3 | Hotspex, The Clarity Wizard | Against all odds: Shaping a future once thought impossible |
| THUR | 1:30 | 4 | Health Care Service Corporation | Futurish: The science and art of identifying near-future trends |
| THUR | 2:15 | 1 | Transamerica | Qualitative data analysis: Using Braun and Clarke thematic analysis approach |
| THUR | 2:15 | 2 | Mary Kay Inc. | Six most important steps to user persona development |
| THUR | 2:15 | 3 | CrowdDNA | It’s not about the product: How embracing culture turns customers from buyers to fans |
| THUR | 2:15 | 4 | Microsoft, Russell Research | Partnering in research: Five essential elements of successful client/supplier partnerships |
| THUR | 3:00 | 2 | J.D. Power | Navigating the storm: Lessons from the insurance industry in fostering a customer-centric approach amidst a challenging scenario |
| THUR | 3:00 | 3 | Michaels Stores Inc. | Michaels MakerPlace.com: Built and powered with consumer insights |
| THUR | 3:00 | 4 | Hola Insights | Breaking barriers not bonds: Unveiling the dos and don’ts of marketing to Hispanics and effectively impacting your reach |
| THUR | 3:45 | 1 | The Wonderful Company | Reinventing brand health tracking at The Wonderful Company: A FIJI Water case study |
| THUR | 3:45 | 2 | KNow Research | Providing ‘meat on the bones’: The value of qualitative research |
| THUR | 3:45 | 4 | Ipsos, Arendt Consulting, Petlibro | Doing more with less |
