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For decades, marketing research and insights firms have assisted brands and companies around the world with the goal of better understanding markets and consumers using quality data. Whether you are looking to gain in-depth insights from consumers, are interested in product testing or are searching for the best way to connect with your audience, a company that specializes in marketing research and insight can help point you in the right direction.
From consumer research to sampling, advertising research and more, the following companies located in Cleveland, OH can provide a variety of quantitative and qualitative services along with the necessary channels and tools to assist you in reaching your business goals.
The SourceBook is the most comprehensive directory of market research and insights companies from around the world, listing over 6,000 companies. Our powerful search allows you to combine multiple criteria to locate the exact firm for your project. In our complete online directory, you can search multiple metropolitan areas, as well as map a single location or all locations.
Focus Groups of Cleveland, Inc.
April Morris, President and Owner
Focus Groups of Cleveland is the only up-scale, centrally-located facility in greater Cleveland. With over 6,000 square feet of comfort and top technology, our full-service facility offers first-rate recruiting, an exceptional database and moderator reports to target your needs exactly. Our videoconferencing is available in a wide variety of locations that can include close-ups and client viewing as well. Focus Groups of Cleveland is not only "Top Rated" by the Impulse Survey, but has also earned the highest rating among all top-rated facilities in Cleveland for 2015!
Phone +1 216-901-8075
www.focusgroupsofcleveland.com
Opinions, Ltd. - Headquarters and Focus Group Facility
Mark Kikel, Principal/Owner
Opinions, Ltd. partners with you for all of your market research needs! From qualitative to quantitative, local, regional or national, Opinions, Ltd. has the know-how to make your project come out on top. Specializing in methodologies such as on-location interviewing, mall intercepts, central location tests and focus groups, our staff backs its service with years of experience in market research.
Phone +1 440-893-0300
www.opinionsltd.com
Informed Decisions Group, Inc.
Susan Johnston, GM/SVP, Business Development
Informed Decisions Group, Inc. is a full-service behavioral insights firm focusing on shopper insights, consumer psychology and conversion measurement. IDG measures the behavioral impact on brands, shopper journey, shelf interaction and market structure. Being on the bleeding edge of innovations including eye-tracking, emotional measurement, virtual shopping and conversion measurement, our clients benefit from our team’s expertise in consumer behavior and decades of experience. Our methodologies apply cohesive quantitative and qualitative designs with proprietary technologies. IDG’s goal is to bring our clients closer to their customers by applying visual, marketing and behavioral sciences. By combining these data points with advanced analytics and examining the changes in customer behaviors, IDG has a 360 degree understanding which our clients can leverage against their competition.
Phone +1 440-454-0399
www.idg-consulting.com
H.I. Thomas Group - Customer Insights Research
Helen Thomas, President
H. I. Thomas Group is an award-winning customer insights research firm, helping medium and large firms find their best path forward. HITG works with both B2C and B2B clients to apply cutting edge scientific research methods, often in combined or hybrid designs, to uncover the insights needed to fuel business decisions. Because brands are unique, and their challenges are unique, the best approach is often a customized research design. HITG’s skillset includes the use of ethnography, depth interviews, consumer observation, focus groups, and a wide variety of other qualitative techniques. In addition, these qualitative methods can be combined with behavioral neuroscience approaches, such as stationary and mobile eye tracking, biometrics, and virtual aisle shopping in order to deliver a deeper understanding of shopper motivations and behaviors. For the past 25 years, HITG has been on the forefront of the market research industry, working with some of the largest and most influential brands. Their highly skilled moderators have well-honed skills and are able to “connect with consumers’ minds and open their hearts."
Phone +1 440-724-8600
www.hithomasgroup.com
RRD Marketing Solutions
Cathleen Zapata, Chief Experience Officer
A leading customer engagement firm, RRD Marketing Solutions helps brands optimize engagement with their customers across all touchpoints. We combine predictive insights, inspired content and meaningful interactions to improve marketing ROI. Our 2,100-square-foot research facility was custom-built with a focus on technology, functional layout and extra perks that make observing a study more enjoyable. Features include: sound-resistant participant room, separate entrances for observers and participants, camouflaged cameras, real-time audio/visual monitoring and one-way mirror. We offer a full suite of research services, from participant recruiting to eye-tracking and emotional testing via wireless EEG. We specialize in usability, testing websites, e-mail, direct mail, products, in-store experiences and more. Take a virtual tour: ms.rrd.com/lab
Phone +1 877-332-9222
www.rrd.com
Synergy Marketing Strategy and Research, Inc.
Crystal Ogden, Project Manager
Synergy offers full service marketing research at our beautiful, spacious research facilities in northeast Ohio, ideal for focus groups, IDIs and mock jury trials. Each of our research facilities – in Akron and in downtown Cleveland – features videoconferencing, online focus groups, and comfortable viewing areas. We also conduct focus groups in the Youngstown area. In addition to our facilities, we provide our clients with tailored services including qualitative, quantitative and secondary research, stakeholder relationship management, brand strategy and executive coaching and development.
Phone +1 216-431-0008 or +1 330-576-6784
www.synergyloyalty.com
Opinions, Ltd. - Cleveland (Strongsville)
Mark Kikel, Principal/Owner
Phone +1 440-893-0300
www.opinionsltd.com
Opinion Centers America
Karen Cunningham, Managing Director
Opinion Centers America is the participant-facing brand for our research lab. Acquired by Precision Dialogue in 2012, the company is now owned by RR Donnelley's marketing group. Formerly known as Precision Dialogue, RRD Marketing Solutions helps brands optimize engagement with their customers, across all touchpoints. We combine predictive insights, inspired content and meaningful interactions to improve marketing ROI. Our 2,100-square-foot research facility was custom-built with a focus on technology, functional layout and extra perks that make observing a study more enjoyable. Features include: sound-resistant participant room, separate entrances for observers and participants, camouflaged cameras, real-time audio/visual monitoring and one-way mirror. We offer a full suite of research services, from participant recruiting to eye-tracking and emotional testing via wireless EEG. We specialize in usability, testing websites, e-mail, direct mail, products, in-store experiences and more. Take a virtual tour: ms.rrd.com/lab
Phone +1 800-779-3003 or +1 440-779-3000
MarketVision Research®
Kurt Steigerwald, VP
Phone +1 866-243-6041
C&C Market Research
Phone +1 479-785-5637 or +1 877-530-9688
L&E Research
Lisa McGary, Client Relationship Manager
The Cleveland metropolitan area includes companies in (but is not limited to) Chagrin Falls, Cleveland, Cleveland Heights, Fairview Park, Independence, North Olmsted, Oberlin, Strongsville, Valley City and Willoughby.