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  • Article Untangling psychographics and lifestyle - a psychologist's view of consumers David Fish
  • Article Trade Talk: Psychographics: divide and conquer Quirk's Editor Joseph Rydholm
  • Article In Case You Missed It... January 2011 Quirk's Staff
  • Article Product and Service Update June/July 1996 Quirk's Staff
  • Article Product and Service Update June 2010 Quirk's Staff
  • Article Trade Talk: Writing for the doers Quirk's Editor Joseph Rydholm
  • Article Data Use: A new approach for profiling brands and analyzing competitive information Ted D'Amico
  • Article Using Google+ for qualitative research with connected consumers Sharon Chen
  • Article Putting the next generation of segmentation tools to work Ed Lorenzini , Scott Chase
  • Article Product and Service Update March 2005 Quirk's Staff
  • Article Survey Monitor August 2013 Quirk's Staff
  • Article Product and Service Update October 1993 Gary Miller , Quirk's Staff
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