Resources For Lawn and Garden Industry Market Research

We've grouped together all the information our site contains on market research with the Lawn and Garden Industry to help you quickly and easily find related articles, companies, events, jobs, associations, glossary definitions and more.

There are 2 articles in our archive related to this topic.

Growing indoors: To determine the marketing potential of an indoor planter product, researchers applied a variety of research methods: a review secondary research, trade publications and sales materials; retail audits; in-store interviews; consumer and trade member interviews; and telephone interviews with retail buyers and distributors.
Survey defines lawn mower purchasing habits: This study used a mailed survey to mower purchasers to identify their characteristics and determine factors influencing their purchasing decisions. The researchers grouped the respondents into categories based upon the primary motivators of their decision-making process: brand name, features, price and outlet.