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  • Article Research’s transformative impact: Redefining accessibility best practices Maddie Swenson
  • Article Research uncovers new markets, new directions for Coleman Cara Woodland
  • Article Research examines drivers of consumer trust in pharmaceutical and other brands Alastair Bruce , Luc Rens
  • Article Researchers use a mix of qualitative methods to help Barilla learn how Americans view Italian food Hy Mariampolski , Sharon Wolf
  • Article Researchers use too many terms to define the act of watching consumers live their lives H. Fuller
  • Article Research should be involved at the outset of any (re)packaging process Jerry Thomas
  • Article Research Industry News August 2013 Quirk's Staff
  • Article Research Industry News February 2003 Quirk's Staff
  • Article Researchers can learn from ethnography Sally Ringo
  • Article An ethnographic approach: Cancer treatment, recovery and health care marketing research Maddie Swenson
  • Article The Researcher’s Bookshelf: Going deep with branding and improving your empathy Quirk's Editor Joseph Rydholm
  • Article Which ethnographic approach is right for you? Karin O’Neill , Liza Walworth
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