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In the May 2008 Print Edition*

In the May 2008 E-newsletter

How to create a name that sells the product*

Why the naming process should start with research*

Technology is changing qualitative research*

Inserting qualitative into the product development cycle*

Research War Stories

A stimulus package penny saved is a stimulus package penny earned

In-stream ads are intrusive

Online moderating: put 'em at ease, make 'em laugh  

Small budget? Save money on qualitative research

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